NEW!
Introducing:
Stock Steady is a patent pending, ATA approved device developed by clay target shooters, Dale & Joanna Crouch, for clay target shooters in 2024. Early on in our shooting experience, we recognized the importance of consistent gun mount and that a very slight change in shoulder placement - to the left, right, up or down - equates to a much larger change by the time the shot reaches the clay. More than you might think it does!
Stock Steady to the rescue! Once mounted on a shooting vest, sturdy jacket or padded shirt, Stock Steady becomes a permanent placeholder that the butt of your shotgun fits into perfectly. Said simply: Set. Aim. Fire!
Stock Steady is made of a pliable, yet hardened rubber that will not tear or break easily. It's soft enough that it is not affected by shotgun recoil. It's held on with 4 heavy duty tacks with rubber tips, all included with your purchase. See "installation instructions" below for more information on how Stock Steady is installed. Don't worry, you can still insert a pad into your vest while using Stock Steady.
Stock Steady is for MEN, women and youth shooters! Perhaps because the company name is Her Side Co, we've heard a couple of folks say it's a new product just for women, and that is absolutely not the case. In fact, more men than women are using it today. We have sold Stock Steady to shooters in over 35 states within the USA, in Canada, and recently New Zealand!
There are many benefits of using Stock Steady, here are just some of them:
CONSISTENCY - As you know, this is key! A 1/4" up, down, or side to side is a much greater distance once that shot gets out to the target! With Stock Steady, you no longer need to think "is my gun in the pocket?" You can concentrate on other things, like keeping your face against the gun!
THOUGHT PROCESS - Ever been out on the line and went to mount your gun and it just doesn't feel right? We have! Guess what happens next? "PULL." Then what? "LOSS"... Stock Steady eliminates gun mount from the ever-present train of thoughts that try to invade your mind while you're trying to simply concentrate on one thing... the target! With Stock Steady, you KNOW the gun is in the right spot. After you get used to mounting with it on your vest, mount is never a question, not even in your mind.
TRAINING AID - Great for new and inexperienced shooters! Helps new shooters understand where the shotgun should be placed. Creates a "habit" of placing the shotgun in the correct "pocket" on their shoulder, every time. Coaches and trainers - contact us for bulk order savings!
CLOTHING VARIANCES - Ever shoot in the wintertime? Not fun. Layers of clothing make it very difficult to feel where that gun needs to be on your shoulder. Stock Steady takes the guesswork away!
SLIPPERY VESTS/JACKETS - Rain, sweat, slippery material causing you to lose your mount? Gun sliding down a bit after those first few shots? Not a problem anymore with Stock Steady!
ARM STRENGTH - Ever start drooping that gun once your arm starts to get a bit tired? Stock Steady can help! While it can, but shouldn't, be used to hold the gun up for you, you can rest assured it's strong enough to withstand the weight necessary to keep the gun in position. We've even had success with shooters just coming back to the game after major surgery to their shoulders/arm and they've told us Stock Steady really helped them get their strength and ability to mount back.
PLEASE EMAIL HERSIDECO2024@GMAIL.COM OR CALL 443-252-1821 WITH ANY QUESTIONS, COMMENTS OR SUGGESTIONS.
THANK YOU FOR CHECKING OUT OUR NEW PRODUCT!


US Provisional Patent
Appl. ID 19/067,817
Available in:
BLACK (Standard), BLUE, WHITE, & RED
promotional video:

SET
AIM
FIRE
Introductory
Price!
ready to try it?

see it in action
CLICK THE PRODUCT BOX TO PURCHASE STOCK STEADY AT THE INTRODUCTORY PRICE OF ONLY $50! FOR A LIMITED TIME, RECEIVE A FREE PAIR OF SIDE BLINDERS WITH YOUR PURCHASE!
YOU CAN TRY STOCK STEADY BEFORE YOU BUY
Highland Sporting Outfitters in Hunt Valley MD, offers you an opportunity to try Stock Steady before you buy it! Their NEW "TruClay" life size clay target simulator allows you to "shoot" clay targets in their state-of-the-art gun facility. True Clays offers trap and skeet shooters the opportunity to hone their skills indoors! If you haven't tried it, you should check it out today! Stock Steady is in stock in all 4 colors (black, red, white, and blue) and a "test vest" is ready for you to give it a try! Please check their website for hours.
Crouch Automotive is Dale & Joanna's automotive repair shop business. Stock Steady is available for you to try at our North East, MD location. Please contact us first for an appointment if you're close and would like to stop in for a fitting or just to see the product. We can help with correct placement if desired.

Her Side Co. will be vending and available to all shooters and hopefully coaches and State Representatives at the 2025 AIM Grand American in Sparta, IL July 24 - 28, 2025. We look forward to introducing Stock Steady to the ATA's youth shooters!
The following week, we will also be at the 126th Grand American World Trapshooting Championships July 30 - Aug 9, 2025. Stop in and see Stock Steady in action, let us place the device for you if desired and give it a try!


Frequently Asked Questions
Q. I don't like to wear a vest or it's too hot to wear one... Can I attach Stock Steady to a T-shirt?
A. Technically, yes you can. However, it will not give you the desired result because a T-shirt easily moves! Stock Steady needs to be mounted on clothing that won't move around. We feel it's really all about what you're looking for. If you want to shoot well and not have to worry about consistent gun mount, it's worth wearing a vest or at least a structured/padded shirt.
Q. I have 2 or 3 shooting vests, can I remove Stock Steady and move it to another vest?
A. Yes, you can. It's fairly easy to move. However, most people find it much easier to buy a 2nd or 3rd device so that it can be left in place all of the time. We've already had shooters purchase one device and come back to us later that same day asking for a 2nd or 3rd for another jacket or vest!
Q. Can I buy Stock Steady at an event and shoot the event with it on that same day?
A. Yes, you can, but it's not recommended. Stock Steady takes 25 -100 shots to get used to. Even more to feel totally confident with it on. Everyone is different, but it is an adjustment. Think of it like when you move your rib or change your pad. You don't just make a change and go right out and shoot an important event. You practice with it first and that's what you should do with Stock Steady, too.
Q. Can you please post an instructional video?
A. YES! We are working on it! We hope to post a video soon that walks you through the mounting of Stock Steady :) You can always contact us for assistance. An instruction pamphlet comes in the package as well as the parts to mount Stock Steady.
Pierce, K. - IL
We met Kurt at the Southern Grand. After showing him the product, he gave it a try. He later purchased Stock Steady for his entire AIM Team.
"After using it, I really think Stock Steady will help my youth shooters acquire proper mount and maintain it."

Gonzales, M. - MD
Mike purchased 2 devices in March 2025. When we saw him at the MD State Shoot in June, he said:
"I love Stock Steady! It has really improved my scores. I'm never going back to not using it!"

Biggs, L. - NJ
We met Liz at the 2025 NJ State Shoot. She had recently had major surgery and was just getting back to trap shooting. After she shot a few rounds with the device, she purchased a 2nd device and told us:
"After torn rotator cuff surgery, I couldn't hold my shotgun up consistently. Stock Steady helps support my gun and I always know it's in the right spot. My scores are way up!"


Installation Instructions:
01
Choose a shooter’s vest, jacket, or other sturdy item of clothing to attach your Stock Steady to and put it on (you'll also need your gun). A T-Shirt is not recommended for use with this product. Hold your shotgun up into your "pocket" and have a 2nd person look down the barrel to make sure the gun is not canted (if alone, use a mirror). Once straight, using a Sharpie, have your assistant make a small mark on your vest just below the bottom of the stock. If the gun is slanted to one side or the other, make another small mark on the inside edge of where the stock sits.
02
Take off your vest and lay it out flat on a table. Lay Stock Steady flat side down against the vest where you’ve made the mark(s). Reach into the vest’s underside with one of the pins provided in your hand. If you generally use a pad insert or have a “pad pocket” sewn inside of your vest, pull the mesh away with your other hand so you can still use it. Now move your hand down to where one of the bottom holes of Stock Steady is. Now align the pin so that it can be pushed through the vest into the small hole in the device. Once through, repeat the same procedure for the other 3 pins, making sure the vest is completely flat. Once all 4 pins are in, make sure the vest material is flat and not rippled inside of the device as it must lay flat. If it's not flat, remove one pin at a time and replace until the vest is completely smooth.
03
Now that all 4 pins are installed, BEFORE RUBBER TIPS ARE APPLIED, use tin snips or cutters to snip off the pointed tip of each pin and enough of the pin until it’s only as long as the rubber tip’s height. After cutting the tips, now slip a rubber tip onto each pin, but do not allow the pin to come up through the top of the rubber tip. If it does, throw the rubber tip away, cut more off the pin and install a new tip. The reason the pins get cut before applying the tips is so that it’s harder to push the tip on and therefore also harder for it to fall off. It also alleviates having a sharp tip that could potentially scratch your gun.
04
You're ready to try it! Before heading to the line, hold the gun up again and make sure you have it in your spot or "pocket." If it's not exactly in place, now's the time to move it into the correct position for you. Don't worry, the pins can easily be moved, and we've provided you with 2 extra pins, just in case!
05
Shoot a few boxes of shells with Stock Steady in place. If you find it's in the perfect spot and you're shooting 25, you're in and you can now use a dab of the provided super glue under the rubber tip to ensure the tip doesn't come off. We have found the tips hold up very well, even when no glue is used, but after hundreds of shots, we do recommend a spot or 2 of glue, just to make sure.
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